20 Years of Stow 'n Go: A Revolution in the Minivan World
January 30 2025, Performance Laurentides

Performance Laurentides Highlights Chrysler's Groundbreaking Innovation
This year, Chrysler is celebrating 20 years of its revolutionary Stow 'n Go seating and storage system, an innovation that redefined the modularity of family vehicles and transformed the minivan market. First introduced in 2005, this ingenious system has won over millions of families and remains a benchmark in the automotive industry today.
A Class-Exclusive System That “Floors” the Competition
For 20 years, the Stow 'n Go system has provided unmatched flexibility to Chrysler minivan owners. With second- and third-row seats that fold seamlessly into the floor, models like the 2025 Chrysler Pacifica offer up to 140 cubic feet of interior space. When the seats are not stowed, in-floor storage bins provide additional space for luggage, gear, or everyday essentials.
Chrysler minivans, including the Pacifica, Pacifica Plug-in Hybrid, and Voyager, remain the only vehicles in their class to feature this unique system, showcasing the brand’s technological edge.
An Innovation That Continues to Impress
Since its debut, over 5 million minivans equipped with the Stow 'n Go system have been sold, highlighting the widespread appeal of this feature. With more than 243 seating configurations available in the Chrysler Pacifica, the possibilities for customization are virtually endless, catering to the needs of modern families and adventure enthusiasts alike.
The Stow 'n Go Challenge at the 2025 Detroit Auto Show
To mark this milestone, Chrysler is launching a new Stow 'n Go Challenge at the 2025 Detroit Auto Show, running from January 10–20. Participants will be invited to test how quickly and efficiently they can load their gear into a Pacifica Family Adventure Vehicle (FAV) Edition equipped with Stow 'n Go seating. Exciting prizes will be up for grabs for those who master the art of speedy organization.
The challenge won’t stop in Detroit: Chrysler plans to host similar events throughout 2025 to showcase the simplicity and functionality of its Stow 'n Go system.
A Legacy of Continuous Innovation
Since its introduction in 2005, the Stow 'n Go system has continuously evolved. In 2011, an updated version featuring a one-touch folding mechanism made it even easier to use. Today, it remains a core feature of Chrysler minivans, which continue to represent innovation and practicality.
2025 also marks the 100th anniversary of the Chrysler brand, an opportunity to celebrate a century of engineering excellence and accessible designs. Upcoming releases include a refreshed Chrysler Pacifica in 2026 and other models inspired by the Halcyon concept.
Chrysler Pacifica: A Benchmark for Modern Families
As the most awarded minivan in history, the Chrysler Pacifica continues to lead the segment it created more than 40 years ago. Its Plug-in Hybrid version offers an all-electric range of 32 miles and a total range of 520 miles, making it both eco-friendly and practical.
For families seeking a spacious, safe, and versatile vehicle designed for modern life, Chrysler minivans equipped with the exclusive Stow 'n Go system remain an unmatched choice.
At Performance Laurentides, we bring you the latest news, tips, and updates on automotive innovations that transform your journeys into adventures. Contact us today to find the perfect vehicle for your needs!